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Morris and Helen Belkin Art Gallery

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Style Guide

This page captures the conventions in use for creating events, publications, and exhibitions on the Belkin website.

Image Credits

  • Credit lede images at the bottom of the description. Begin credit with “Image (above):” and use “Heading 3 small.”
  • Credit additional images in their “Attribution” fields
  • Format for individual artworks:
    • Tom Burrows, Shackleton Range, 2018, polyester resin. Courtesy of the artist.
    • Heather Kai Smith, Encampments series, 2017– ongoing, graphite, charcoal, oil-based pencil, washi tape on paper. Courtesy of the artist.
      Photo: Rachel Topham Photography
  • Format for exhibition photos:
    • Left to right:
      Dana Claxton in collaboration with Sean Griffin, Muckamuck Strike Then and Now, 2018.
      Dana Claxton and Jeneen Frei Njootli, The Sew In, 2018. Courtesy of the artists.
      Photos: Rachel Topham Photography
  • Credit Michael Barrick as “Michael R. Barrick”
  • Credit Rachel Topham as “Rachel Topham Photography”

Creating an EVENT

Updated 26 April 2022

Title

  • In the “Title” field, enter the full title and subtitle (if applicable), formatted like “Symposium: Collective Acts” 
  • Try to be consistent when naming events, so for example:
    • Artist Talk: Artist Name
    • Curator Talk: Name on <i> Exhibition Title </i>
    • Artist Tour: <i> Exhibition Title </i> with Artist Name
    • Curator Tour: <i> Exhibition Title </i> with Curator Name
    • Catalogue Launch: Catalogue Title
    • Concert at the Belkin: Exhibition Title
    • Conference: Conference Title
    • Conversations: Names
    • Curatorial Lecture: Lecturer Name (Include talk title in body, not in title block)
    • Symposium: Symposium Title
    • Peter Wall Roundtable Event: Title
    • Film Series: Title
    • Inauguration: Artist, Artwork Title
    • Lecture: Name
  • Text between “<i>” and “</i>” will be displayed in italic

Featured

  • For upcoming and current events, click “Featured” so that it shows up in the “Featured” section of the website

Event Type

  • Choose on Tour or Event as applicable (use Event if you are unsure)

Lede Image

  • Select the banner image where appropriate (if the layout looks odd, select another associated image)
  • See “image credits” above
  • The website will effectively crop the image to fit a standard set of dimensions
  • The crop keeps the centre of the image (so the top and bottom of most images will be cut off)
  • The crop ratio is about 45:19.5

RSVP/Tickets link

  • For the “RSVP/Tickets link”, enter an email address if applicable; this would also be a spot to link to Eventbrite

Description

  • Choose “Add Text or Image Block” and select “Text” – enter the full press release here. Any funding credit should be placed in the “Funders Message” field below. Think about creating links to the current exhibition if applicable, to artist’s websites, to other institutions, etc.
  • Remember to credit your lede image on the last line—see “Image Credits” above

Images

  • For images, choose “Add Text or Image Block” and select “Image” – select an image from the Media Library or upload a new one
  • Add as many image rows as you like, three is a pretty good number. You can move the image to the top (above the Description) if it looks better on screen.
  • For the “Excerpt,” select the first paragraph of the press release that contains the key information about the event
  • See “image credits” above 

Video

  • To embed a video, you can simply paste the video’s URL from YouTube or vimeo where you would like it to appear. If that doesn’t work, you can use the embed code in the text (HTML) editor.
  • Try not to include more than two or so videos on one page, or else the page can become hard to load for slow connections.
  • See “image credits” above 

Excerpt

  • Include key details; copying the first paragraph of the event description often suffices
  • Use only one paragraph 

Date and Time

  • In the “Date and Time” field, you will need to click on the field and select the start date on the pop-up calendar. This is an important step as this is what sorts the exhibitions chronologically – DON’T WORRY ABOUT THE TIME
  • In the “Date and Time Display” field, enter the date and time as you’d like it to appear on the website
  • For one-day events, format like “Sun 7 February 2018, 2 pm“, “Fri 6 June 2015 from 3-5:30 pm“, or “8 February 2018, 10 am–1 pm“
  • Note that the weekday is abbreviated, but the month is written in full
  • For multi-day events, format like “7–8 February 2018“, “28 February–1 March 2018” or “28 December 2018–5 January 2019, 10 am–12 pm“
  • In the “Location” field, enter information if the location is OTHER than the Belkin. When listing addresses for events, work from the smallest to biggest in detail, for example:
    • Room 102, Lasserre Building, 6333 Memorial Road, UBC
      Western Front, 303 East 8th Avenue, Vancouver

People

  • For the “People” fields, you will want to add rows for each of the artists, presenters and/or curator in the event. Once you add a row, add contributor and biographical information for the artists by using the PERSON field (please consult the CREATING A PERSON BIOGRAPHY document for instructions).
  • The people should be arranged alphabetically by last name, which you can do after you’ve entered them by moving each block around.

Event Creation

  • For Academic Programs events choose “Conceived and developed by” under “Event Creation” and enter “Shelly Rosenblum”

Funders

  • For the Funders Message, include the credit line if applicable – it will appear on the webpage but formatted a bit differently.
  • For the “Funders”, insert as many rows as you need in order to add their logos.

Tags

  • (in the far right column)
  • Include as many words and phrases separated by commas that you think could be likely search terms. The website does not index the overall content, it just indexes the titles, contributors and tags. So you’ll need to spend some time going through the content to try to identify some possible searchable keywords (for example, Indigenous, Musqueam, film, video, painting, photography, feminism, etc.)

Associated with

  • Link to any associated events, exhibitions, etc.
  • Begin with affiliated exhibitions, then events or programs chronologically (oldest first)
  • The interface will allow you to associate your event with itself—don’t do that
  • Once the page has been updated, go to the other affiliated exhibitions and publications and link the event accordingly.

Creating a Publication

  • In the “Title” field, enter the full catalogue title and subtitle (if applicable)
  • For new publications, click “Featured” so that it shows up in the “Featured” section of the website
  • For the “Lede Image,” select the same lede image as the associated exhibition 
  • For the “Metadata” field, include the artist, authors, title, ISBN and any other keywords that may be appropriate
  • In the “ISBN” field, enter the ISBN number
  • In the “Description” field, select “Text” and include the basic book details formatted as below, plus a textual description if possible, as below: 

2013, Morris and Helen Belkin Art Gallery, Vancouver
72 pages, b/w and colour, paperback
$30 CAD OR OUT OF PRINT
ISBN 978-0-88865-087-0

Exhibition catalogue from the Morris and Helen Belkin Art Gallery (6 September-1 December 2013).
Texts by Scott Watson, Geoffrey Carr and Chief Robert Joseph; edited by Scott Watson, Keith Wallace and Jana Tyner.

Blurb about catalogue if possible, could be pulled from publisher’s website. 

At the bottom of the description (for publications in print and out of print), add the following sentence formatted in Heading 3:

To purchase, please contact belkin.gallery@ubc.ca or 604.822.2759.

  • In the “Description” field, select “Image” and add an image of the cover of the catalogue
  • In the “Excerpt” field, include the first paragraph or few lines of the textual description; don’t include the basic book information here (page count, price, etc.)
  • In the “Display Year” field, enter the year of the publication
  • In the “Year” field, click on the date closest to the date of publication (day, month, year) – this ensures that the publications are listed chronologically
  • In the “Price” field, include the price formatted as $50 CAD
  • In the “People” fields, add contributor and biographical information for the artists and writers and insert the date (year only) at the end in parentheses in order to make it clear to visitors when the bio was created, i.e. (2018). The contributors should be organized in alphabetical order by last name (you can move the boxes around once you’ve created them)
  • Link to exhibition and any other affiliated events, etc.
  • Once the page has been updated, go to the other affiliated events and exhibition and link the publication accordingly

Creating an EXHIBITION

Updated 26 April 2022

Title

  • In the “Title” field, enter the full exhibition title and subtitle (if applicable), formatted as Postscript: UBC Master of Fine Arts Graduate Exhibition 2018 

Featured

  • For upcoming and current exhibitions, click “Featured” so that it shows up in the “Featured” section of the website

Lede Image

  • Select the banner image where appropriate (if the layout looks odd, select another associated image)
  • See “image credits” above
  • The website will effectively crop the image to fit a standard set of dimensions
  • The crop keeps the centre of the image (so the top and bottom of most images will be cut off)
  • The crop ratio is about 45:19.5 

Start Date and End Date

  • For the “Display Start Date,” enter the date range of the exhibition, so for instance 4 May-3 June 2018. This is the date range that will appear on the website.
  • For the “Start Date,” you will need to click on the field and select the start date on the pop-up calendar. You will need to do this in the “End Date” field as well. This is an important step as this is what sorts the exhibitions chronologically. 

Opening Date

  • For the “Display Opening Date,” enter the opening reception date formatted as 3 May 2018 from 6-9 pm
  • For the “Opening Date” field, click on the field and select the start date on the pop-up calendar.

Excerpt

  • For the “Excerpt,” select the first paragraph of the press release that contains the exhibition artists and general premise of the show

Description

  • Choose “Add Text or Image Block” and select “Text.”
  • Enter the full press release here. The funding credit should be placed in the “Funders Message” field below.
  • Include the Opening reception details formatted in Heading 2 (BOLD)
    • Like: “Opening reception: Thursday, September 6, 6-9 pm”
  • Include a line about tours
    • Like: “Tours: Ongoing from September 3, information here.”
    • Place this directly below “Opening reception” with no gap. To do this, press shift+enter at the end of the the reception line.
    • Link “here” to the tours page for the exhibition.
  • Remember to credit your lede image on the last line—see “Image Credits” above

Images

  • For images, choose “Add Text or Image Block” and select “Image” – select an image from the Media Library or upload a new one
  • Add as many image rows as you like, three is a pretty good number. You can move the image to the top (above the Description) if it looks better on screen.
  • For the “Excerpt,” select the first paragraph of the press release that contains the key information about the event
  • See “image credits” above

People

  • Add rows for each of the artists and/or curators in the exhibition. Once you add a row, In the “People” fields, add contributor and biographical information for the artists and writers by using the PERSON field (please consult the CREATING A PERSON BIOGRAPHY document for instructions).
  • The artists should be arranged alphabetically by last name, which you can do after you’ve entered them by moving each block around.

Location

  • Enter the Location if it is NOT the Belkin – so, for instance, Walter C. Koerner Library, 1958 Main Mall, UBC [LOCATION LINK]

Funders Message

  • Include the credit line – it will appear on the webpage but formatted a bit differently. 

Funders

  • Insert as many rows as you need in order to add their logos.

Tags

  • (in the far right column)
  • Include as many words and phrases separated by commas that you think could be likely search terms. The website does not index the overall content, it just indexes the titles, contributors and tags. So you’ll need to spend some time going through the content to try to identify some possible searchable keywords (for example, Indigenous, Musqueam, film, video, painting, photography, feminism, etc.)

Associated with

  • Link to any associated events, exhibitions, etc.
  • Begin with affiliated exhibitions, then events or programs chronologically (oldest first)
  • The interface will allow you to associate your event with itself—don’t do that
  • Once the page has been updated, go to the other affiliated exhibitions and publications and link the exhibition accordingly.

Creating a READING ROOM (NEWS) PAGE (formerly: Resources for Research)

Updated 26 April 2022

Create a News page for these kinds of articles.

Title

  • In the “Title” field, enter the exhibition title, without any following subtitle, followed by “Reading Room”, formatted as Stations: Reading Room
    • Do not use the full exhibition title (ie. Stations: Some Recent Acquisitions: Reading Room)

URL

Lede Image

  • Select the banner image where appropriate (if the layout looks odd, select another associated image)
  • This image should be a different image than the image used for the exhibition page or any programming/events
  • See “image credits” above
  • The website will effectively crop the image to fit a standard set of dimensions
  • The crop keeps the centre of the image (so the top and bottom of most images will be cut off)
  • The crop ratio is about 45:19.5 

List of Resources

  • Add a short paragraph introduction to the resources. Here is a stock one that is often used:
    • The following is a list of resources related to the artists in <em><a href=”URL OF EXHIBITION PAGE”>Exhibition Title</a>.</em> This list is not exhaustive or an official recommendation, but rather comprised of suggested readings compiled by Public Programs, graduate and undergraduate student researchers at the Belkin. These readings are intended to provide additional context for the exhibition and act as springboards for further research or questions stemming from the exhibition, artists and works involved.Following the introduction, resources are arranged by artist, listed alphabetically by last name. This compilation is an evolving and growing list, so check back in the future for more additions.
  • If there is an introduction list of resources, begin with the introduction. List Artists alphabetically by last name, accompanied by their resources in list form. You can click the “more” button at the top of the text box block. Or, you can paste the following code into the text box (make sure you’re in the Text (HTML) tab, not the visual tab for editing):
    • <b>Artist Name</b>
       
      The following are additional resources on Artist Name.
      <!–cut–>
      <ul><li><a href=”URL”>ONE LINE SUMMARY</a></li>
      <li><a href=”URL”>ONE LINE SUMMARY</a></li>
      </ul>
      <b>Suggested Further Reading</b>
      LIST
      SOURCES
      HERE
    • This code can be modified in several different ways. “The following are additional resources on Artist Name” will show before the cut, with “MORE…” appearing as text to expand the text as default. You can customize the text by including (more=”TEXT”) in the  
      bracket, so it reads
      •  
    • You can change the depth of the text box (the amount of text or image that displays before it fades) by adding (type=”deep”) into the  
      bracket, so it reads:
      •  
  • The Main Resources should all be sources that are accessible online and not behind a paywall. The Suggested Further Reading can be sources that are not online, such as chapters in books, archive materials, etcetera. Suggested Further Reading sources will tend to be slightly more academic, generally speaking. Try to include a variety of sources, including video, audio and written materials when possible.

People

  • If an artist bio already exists on the website, select the artist’s name from the drop-down menu. If a bio doesn’t already exist, you can create one for the artist. Do this by going into the People section on the website, and creating a new listing. The new form will automatically show up on the list, and will update across all pages where the person is listed.

Linking Pages

  • At the bottom of the page, link any relevant articles. For a Reading Room page, this will certainly include the exhibition page, opening/closing events (if any) and any associated programming/publications. Remember to go back and link the exhibition page, and any event/programming/publication pages to the Reading Room page as well. To Link pages, begin first with the exhibition, then events in chronological order.